AI Search Citing Fake YouTube Review Channels
AI search tools are unreliable for brand due diligence in Kenya because they cite fake AI review videos as factual sourc...
SEO Kenya Author
Digital Marketing Consultant
Collins Meroka is a Digital Marketing Consultant with over a decade of experience applying psychological principles to digital marketing campaigns across Kenya. He holds a degree in Telecommunications Engineering from Kenyatta University and is a Certified Digital Marketing Profe...
Collins Meroka is a Digital Marketing Consultant with over a decade of experience applying psychological principles to digital marketing campaigns across Kenya. He holds a degree in Telecommunications Engineering from Kenyatta University and is a Certified Digital Marketing Professional (CDMP), combining technical expertise with deep marketing psychology knowledge.Collins has achieved a 60%+ increase in lead generation for client campaigns through neuromarketing principles and has spoken at the Digital Media East Africa Conference while being featured in SEO Kenya Publications. As a member of the Marketing Society of Kenya and Kenyatta University Alumni Association, he focuses on empowering Kenyan businesses through ethical digital marketing strategies. Currently experimenting with machine learning models to enhance audience engagement, Collins bridges the gap between data science and creative marketing solutions. His work centers on creating scientifically sound, practically applicable content for businesses seeking effective digital transformation.
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